---
image: https://www.treelinetransformation.com/hubfs/OG%20Image.png
title: Digital Operating Model
---

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# Digital Operating Model

ENGAGE

ALIGN

DESIGN

TRANSFORM

- ENGAGE
  
  Continuous Engagement
  
  Ongoing communication and engagement with key stakeholders to ensure delivery of targeted engagement outcomes.
- Education Session
  
  Share guiding principles, operating model examples, and learn the steps to launch successful DOMs leveraging design-thinking.
- A
  
  Align
  
  Series of interviews with key stakeholders to understand the DOM vision and potential obstacles. Agreement on proven new ways of working.
- D
  
  Design
  
  Series of co-creation sessions to design the DOM strategy, structure, resources, culture, value measurement, and plan to stand it up.
- T
  
  Transform
  
  Thorough handoff of a DOM transformation action plan to prepare ongoing owners for successful transformation to new ways of working.

### WHY a DOM engagement?

Ideal for organizations looking to work in new ways focused on being customer centric, going faster, and working better together by co-creating operational functions, bringing teams together, and creating an organizational structure. The engagement is designed to help customers set-up or refine existing COEs and Operating Models.

### WHAT outcomes & outputs does it deliver?

- ↑ Speed to value
- ↑ App performance, scalability, adaptability
- ↑ Successful innovation launched
- ↓ Cost of implementation/project rework
- Business Case for Change
- Transformation Action Plan

### WHEN to engage?

- "How do we organize ourselves to go faster with customer-focused technology?"
- "I want to reuse assets/expertise across many groups."
- "What Bus/IT resources do I need to support our tech and where should they sit?"
- "I want to innovate with the technology"

Ready to talk?

## Let's explore what this could look like for your organization.

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